MailPoet – Newsletters, Email Marketing, and Automation

Descrición

Use MailPoet to create, send, manage, and grow your email marketing campaigns – all without leaving your WordPress dashboard.

O noso construtor de boletíns intégrase perfectamente con WordPress para que así calquera propietario de webs poida crear correos preciosos desde cero ou utilizando modelos adaptativos que se mostren sen problemas en todos os dispositivos.

Programa os teus boletíns de correo, envíaos inmediatamente ou programa avisos automáticos ao publicar unha entrada do blog con só uns poucos clics.

Coa confianza de 500.000 webs WordPress desde 2011.

With a free plan to get started, and scaling paid plans with enhanced functionality available, MailPoet is an email marketing solution suitable for both beginners and proficient email marketers.

Visit our website for more information on plans and pricing

Todas as características

  • Crea e engade formularios de subscrición na túa web
  • Xestiona os teus subscritores e listas de subscritores en WordPress
  • Crea e envía boletíns con WordPress
  • Crea correos electrónicos automáticos para enviar notificacións de novas entradas
  • Envía correos electrónicos de benvida automáticos
  • Behavior and interest-based subscriber segmentation options
  • Pre-built and customizable email and subscription form templates
  • Multiple subscription form placements: below pages, fixed bar, popup, slide-in, shortcode, on exit intent
  • WooCommerce emails: abandoned cart, first purchase, specific product, product category, order status change, review added
  • Customize WooCommerce transactional emails
  • Automate subscriber management (add/remove from list, add/remove tags, update subscriber data) (paid plan required)
  • Create custom automation triggers and actions (paid plan required)
  • Branch your automations with if/else conditions to improve engagement (paid plan required)
  • Reliable email delivery with MailPoet Sending Service (available for free – plan required)
  • Basic engagement statistics (available for free) and detailed engagement statistics (paid plan required)
  • Multi-condition segmentation (paid plan required)
  • Google Analytics integration (paid plan required)
  • Support via our Knowledge Base and Community Forums (available for free), and Priority Customer Support (paid plan required).

Por que escoller MailPoet

  • Construtor de boletíns fácil de usar
  • Beautiful templates that work perfectly across all devices
  • Non precisa configuración: funciona tal cual
  • Manage everything within your WordPress dashboard
  • Higher delivery rates with the MailPoet Sending Service
  • Cumpre co GDPR
  • Free plan for small senders or those just starting out
  • Advanced functionality available to help achieve growth.

Correos electrónicos de WooCommerce

Promote your business, sell more products, and enhance your customer service with MailPoet’s WooCommerce features.

Use the automated email options to:

  • Dálle a benvida aos novos clientes cando fan a súa primeira compra
  • Aumenta as vendas enviando correos electrónicos a clientes que compraran un produto determinado ou dunha categoría de produto específica
  • Convert more customers by sending a series of abandoned cart emails
  • Re-engage customers who haven’t made a purchase in a while with personalized offers (paid plan required)
  • Follow up with customers who left a review to encourage more engagement (paid plan required).

And with WooCommerce-specific segmentation options, you’ll be able to send targeted emails to your customers based on criteria such as their country, the number of orders they’ve placed, how much they’ve spent, and if they have an active product subscription (powered by WooCommerce Subscriptions) or membership (powered by WooCommerce Memberships).

In addition, you’ll also be able to increase brand recognition by customizing your WooCommerce transactional emails. Create a unified brand experience by changing the layout, colors, and fonts used in your emails, as well as adding any images or additional information to them.

Servizo de Envío de MailPoet

The MailPoet Sending Service is free if you only have a few subscribers, with scaling plans available thereafter. Read more.

Enviar correos electrónicos e boletíns co teu servidor non é boa idea. Podes encontrarte con limitacións na velocidade de envío e os teus correos poden acabar na carpeta de spam.

Para axudarche a enviar sen problemas, creamos unha infraestrutura de envío avanzada construída para WordPress. A nosa tecnoloxía permíteche:

  • Chega ás bandexas de entrada, non ás carpetas de spam
  • Envía correos electrónicos super rápido (ata 50.000 emails por hora)
  • Maintain your sender reputation and improve engagement levels with automated bounce and complaint handling. Stop sending to non-deliverable and complaining addresses, automatically
  • Authenticate your emails (with SPF and DKIM) to improve deliverability and avoid spam boxes.

É moi fácil configurar o servizo de envío de MailPoet, só tes que proporcionar unha clave no escritorio do teu WordPress e xa está!

MailPoet plans and pricing

MailPoet is available to download for free. Our free download includes all of the features listed above (with the exception of those indicating a plan requirement) under the following criteria:

  • Up to 1,000 subscribers
  • MailPoet branding in emails
  • Send emails with your own sending method (host, SendGrid, Amazon SES, etc).

Or if you opt for a MailPoet plan, you’ll get access to the MailPoet Sending Service.

A free plan is available for those who want to get started with a few subscribers and would like to use the MailPoet Sending Service. And our paid plans offer features and functionality for those with larger lists who are looking to grow their business using email marketing.

Take a look at our pricing page for full details on what’s included in each plan.

Antes da instalación

Por favor, ten en conta:

Traducións

  • Albanian
  • Árabe
  • Catalán
  • Czech
  • Danés
  • Holandés
  • Dutch (Formal)
  • French (Canada)
  • French (France)
  • Alemán
  • German (Switzerland)
  • German (Formal)
  • Greek
  • Hindi
  • Italiano
  • Xaponés
  • Polaco
  • Portuguese (Brazil)
  • Portuguese (Portugal)
  • Romanian
  • Ruso
  • Serbio
  • Slovak
  • Spanish (Mexico)
  • Spanish (Spain)
  • Sueco
  • Turco
  • Ukrainian

Son benvidos os tradutores con experiencia para traducir directamente o noso proxecto en Transifex. Tede en conta que as traducións enviadas pola web de «Traducións de WordPress» non funcionarán.

Seguridade

O noso repositorio é público e dispoñible en GitHub.

Have a question for us? Reach us at security@ our domain, or report security issues to our Bug Bounty program.

Use of 3rd Party Services

MailPoet uses the following services that are necessary for its full functionality:

To improve user experience, MailPoet may use the following 3rd party libraries if the Load 3rd-party libraries setting is enabled:

Loading all these libraries is disabled by default. The option can be enabled in the MailPoet’s Settings > Advanced > Load 3rd-party libraries.

Capturas

  • Boletíns demo
  • O deseñador de correos electrónicos de arrastrar e soltar
  • Tipos de correos electrónicos
  • Estatísticas dos boletíns (Premium)
  • Importación de subscritores (via ficheiro CSV ou directamente desde MailChimp)
  • Automation editor (Premium)

Blocks

Este plugin proporciona 1 bloque.

  • MailPoet Marketing Opt-in

Preguntas frecuentes

MailPoet almacena os datos dos subscritores?

Non almacenamos nin gardamos ningún dato dos teus subscritores. Porén, se envías co noso servizo, si que procesamos todos os correos electrónicos que se enviarán. Iso significa que MailPoet só rexistra as direccións de correo electrónico para asegurarse de que o noso servizo funciona correctamente. Non monitorizamos nada máis.

Que é o Servizo de Envío de MailPoet?

O Servizo de Envío de MailPoet está construído exclusivamente para enviar correos electrónicos de WordPress e WooCommerce. A nosa tecnoloxía exclusiva ofrece altas velocidades (máis de 50.000 emails por hora) e rendemento, 99% de tempo de actividade e cero perdas.

Que métodos de envío podo usar para mandar os meus boletíns?

Podes escoller como queres enviar os correos electrónicos: co teu propio host (por defetcto, pero non aconsellable), co Servizo de Envío MailPoet, con SendGrid, con Amazon SES, ou coa maioría dos provedores de SMTP incluíndo MailGun, etc.

Por que debería usar o Servizo de Envío de MailPoet?

Á nosa taxa de entrega global é do 98.5%, superando así os estándares da industria. Monitorizamos todos e cada uno dos millóns de correos electrónicos que enviamos.

Tanto dá se envías 10 ou 100.000 correos electrónicos ao día, o Servizo de Envío de MailPoet xestiona desde boletíns de pequenas empresas a listas de correo enormes con milleiros de subscritores.

Desaconsellamos encarecidamente que envíes co teu host, aquí explicamos por que.

If you’re just starting with your newsletter, we offer a free plan to get you started.

Podo filtrar categorías específicas para as miñas notificacións de entradas?

Si! En MailPoet podes especificar que categorías ou etiquetas queres incluír ou excluír. Isto permíteche enviar só entradas de categorías ou etiquetas específicas, garantindo así que as entradas non relevantes non aparecen nos teus boletíns. Tamén podes configurar múltiples boletíns de notificacións de entradas para afinar mellor os intereses dos teus subscritores.

MailPoet cumpre co GDPR?

Si, cumprimos co GDPR. Pero non ofrecemos un Acordo de Procesamento de Datos. A nosa política de privacidade pode funcionar como acordo e o GDPR ten isto en conta. Se usas o noso servizo, aceptas a nosa Política de Privacidade.

Recomendámosche que engadas un enlace á nosa Política de Privacidade na túa propia páxina de Política de Privacidade. O máis importante é que te asegures de que os teus subscritores saben que é MailPoet quen entrega os teus correos electrónicos, se é que os envías co noso servizo.

Tamén podes ler a nosa Guía de cumprimento co GDPR.

WooCommerce: os meus clientes poden subscribirse ao boletín na páxina de pagamento?

Si, con MailPoet os teus clientes poden subscribirse á túa lista de correo durante o pagamento. Mesmo poderás enviarlles recordatorios dos seus carriños abandoados se marcharon sen completaren a compra.

É MailPoet ou Mail poet?

É MailPoet, non mail poet. Con todo, atendemos ás dúas.

Precisas axuda?

Revisa a nosa Base de Coñecemento ou contacta con nós a través do noso sitio de soporte.

Comentarios

15 de Abril, 2026
I work as a marketing automation consultant and have tried many platforms. Mailpoet is so easy to use for a small business to get started on their email journey. Love that there’s a free tier. My first email got amazing opens and clicks so I know their servers don’t have a bad reputation for spamming. Great work guys.
14 de Abril, 2026 1 resposta
I haven’t upgraded yet – the free version is fantastic by itself. Only item that I have found that ‘perhaps’ doesn’t work as intended (for me at least – in my setup) is the Automatic Latest Content -> Pages. I will definitely be doing the upgrade shortly. I tried several other competitors, and each were good. I found MailPoet to be much better laid out and cleaner. Easier to accomplish the main tasks at hand.
3 de Abril, 2026 1 resposta
That was then, this is now. I roasted MPoet a few years ago, but now I can only give them 5 stars and a free recommendation. Setup is simple and kind of exciting to do. The mail goes out in the background, so it is essentially an invisible process. The tech works fine. I never have errors or failures or any problems at all. I love it. And MPoet has been around a while now. They don’t bug me with questions or spam or boss me around – its very quiet and highly conducive to good writing for me. I do recommend Mail Poet. Yes, I do. I used Mailpoet2 (MP2) for a year or more, and it worked fine. Then, when MP3 was introduced, MP2 went buggy, driving me to look at MP3. MP3 never worked. Mail never senbds, not one single time. So, I went back to MP2 and… mail never went out. I posted in the forums, asking for ANY help or ideas from the developers. Not a peep. Not one reply. Nothing. A few days later, still searching vainly in the 12 or so forums I subscribed to for help getting MP3 or MP2 to work, I stumbled across a short comment my Mailpoet that their sending service, the “free for 2000 subscribers” sending service, was taken down “due to abuse”. Sure, abuse. Not that MP3 is actually functional on my end. I changed my theme, but it still failed. I disabled every single plugin except MP3, and still broken. It sends test emails, but never sends the post notifications. My cronjobs never send mail, and they are correctly set up. The ‘Send Button” was removed from MP2, and is not present in MP3 (THANKS, MP! You ROCK) So, from my position as a 20+ year Internet developer/hardware designer/R+D engineer, I give MailPoet ZERO stars and have deleted them from my site forever. There are actual real products available which work flawlessly out-of-the-box, and you can even roll your own with software that will run on your own machine. Goodbye, Mailpoet. Good riddance, and shame on me for ever tolerating your non-responsive behavior and your “it worked when we published it” attitude.
24 de Marzo, 2026 1 resposta
MailPoet helped me tremendously in resolving the issue where the send button was unavailable. After I created an account for them, they investigated the matter, identified the problem, and fixed it. Great work.
Ler todas as 1.415 opinións

Colaboradores e desenvolvedores

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Rexistro de cambios

5.23.2 – 2026-04-15

  • Updated: Bump the minimum required WooCommerce version to 10.6 and tested up to version to 10.7.

See the changelog for all versions.